What's up my fellow gentlemen of superior taste in women :MLADY:. I trust the guys in this thread to actually appreciate what I'm about to talk about, unlike most of the mouthbreathers on here. So yeah, enjoy the read, hope you guys will be as excited about this as me.
So, I've been noticing something for a few weeks now on my feeds. A bunch of the girls I beat my meat to on the regular, started showing up in these very flattering track suits that gave me early 2000s Juicy Couture vibes. That and various other types of outfits but those track suits got my attention. And honestly, some of them have never looked better. Well, outside of actual bikini posts, which lot of these girls don't do that often, this was something else, so I started digging.
The brand is called Revice Denim. Formerly purely a denim brand, but the track suits are what caught my attention. And gentlemen, the structure of this operation is strikingly similar to Boutine LA. Same playbook: They have girls making videos in their clothes, a few chicks in the comments going "omg slay what is that?!" but mostly dudes leaving thirsty comments. The main audience is clearly men, just like BTLA. Any female audience they get seems to serves a dual purpose as well: selling them clothes and potentially recruiting them as cheap or free labor "models" down the line, which honestly is a win for us.
Now for some of the Boutine LA parallels, because there are many:
They barely deliver product and otherwise conduct their business in a piss-poor way. Their own Reddit is full of complaints, but it goes way beyond that. Customers in other subreddits and places are hating on them hard. All of them female, and they see Revice as shady, the same way they see BTLA. Make of that what you will, to me personally it's a good sign :WeSmart:.
Most of the models on their official storefront site are not the girls they feature on their socials. With Boutine you at least have the BoutineLA Babes system where popular girls can get steady contracts. Revice seems to run their shop models and their social media girls as almost separate operations. I personally don't care for most of the shop models, but the girls they use for promos and collabs? Completely different story.
Their scouting is very particular too. Lots of brands scout, but these guys scout like hawks, just like BTLA. They've got a very particular taste and look as of late, and they're already pretty good at curating. BTLA is still way better for now in terms of consistency, but Revice is getting there and with the algorithm providing more and more feedback they're sure to settle on a stable aesthetic and one we would like. I did some basic view count scraping with my AI and it's clear that the most viewed posts on their TikTok are the ones featuring the type of girls we salivate over on here. They also snipe them young, like the legends over at at BTLA, before anyone else can get to them, it's amazing. If old BTLA was "8-10/10 hottie's first modelling gig," a chick that could walk for top tier brands but has no CV so they get first dibs, Revice is running that same play. It's the same pattern over and over again with these kind of situations: they get some super hot chick when she's a newbie, make her wear shit that's really revealing (or in BTLA's case a size to small), strike hella seductive and suggestive poses, post it and launch her career and then when she becomes a real model or gets scooped up by some millionaire she acts all above it and moves on, never to do it again. If they got these girls a year or 3 later, they just wouldn't do it, well, besides the ones who are more slutty anyway but who cares about those? Might as well open an OF page or a porno then. I just know in my gut that, that's what's going to happen here as well. They've got girls on there who on their own pages are making posts about Jesus and shit like that, showing full midriff, from right under their tits all the way to right before the pubic area... Maddy Dodd anyone? I swear it's going to be lit on those pages soon, some heat has already been posted but as of late it's getting better and better.
Now the history. They apparently launched back in 2016 but nobody gave a fuck. Did a soft relaunch in late June of 2026 and got their first brick and mortar on Melrose Ave in LA. That's where they drive and fly out all these hotties to come shoot their little videos. For free, or for a pittance, like a free piece of clothing. They also send girls pieces as gifts and let them keep them if they shoot hot little videos for them. And as far as I can tell, the girls themselves also post these on their own pages. Fucking genius, just like BTLA. Remember, nobody gave a hoot about BTLA either in the early days until they started tweaking and posting straight softcore material on socials. This brand used to want to be a wannabe "classy high-end denim" brand but they've now gone full posting scantily clad sluts on their pages.
Also, if your favorite part of a woman is her midriff, like me... you're in luck because their whole focus is the midriff. It's all about low-rise, a real Y2K kind of look but with today's promiscuity and loose social standards, so way more exaggerated, crop tops everywhere, tan lines, etc. looks fucking awesome to me. They also seem to have an aversion to tattoos and piercings, which is a big plus for me, especially when it comes to navel piercings, I hate those and almost none of the girls posted have one.
They basically just relaunched and it seems like they've been pumping their earnings into collabs with exactly the type of girls we like on here (not all are up to par yet but a good amount) and some generally well beloved sluts. I've already spotted the Kalogeras sisters, Faith Marie, Yonna Jay, Malu Canto, and a bunch of other total babes, some hitherto unknown to me, some well beloved/known on the forum in general and some that can't even be posted here yet. They're even getting ex-BTLA girls now too. Grace Boor, Amber Davis, Natalie Roush, Jade Harris, Nina Gessler, Sumner Stroh, Alanna Dergan, etc.
If old BTLA was a 10/10, these guys are like a 7.5 now with strong 9 potential if it keeps up. Boutine has kind of fallen off lately, so I figured you guys would appreciate a fresh lead. Anyone who likes BTLA should be following Revice because there is a very high probability of top tier gooning material coming out of this brand. They're early, they're aggressive with the collabs, and some of the girls they're getting are exactly in our wheelhouse, though they're definitely hagmaxxing at times, just scroll past those. They just haven't quite found out their target demographics both on the male and female side so let them settle a bit, be guided by the algo, and they will post top-tier material soon enough. Go check them out and thank me later :EZ:.
(Oh and for the minority of you guys who complain BTLA only features white girls, they do many different ethnicities so there's a lot of flavors to choose from)